Learn How to Protect Yourself from Sugar Daddy Scams

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With sugar dating on the rise, sugar daddy scams closely follow. These scammers most commonly operate on Instagram and Twitter, posing as “sugar daddies or mommies” who target those new to sugar dating or unaware of what online fraud looks like

New to the sugar bowl, or doing some research to see if this lifestyle is for you? Welcome! Since sugar dating is a bit different from vanilla dating websites and apps, it comes with a few added hurdles. Cue the rise of sugar daddy scams.

New to sugar dating? Get familiar with sugar slang, terms and acronyms.

My blog focuses on personal finance in close conjunction with the sugar dating lifestyle. Part of smart money management is knowing how to protect yourself from scams, fraud and theft. If you’ve chosen to pursue the sugar dating lifestyle, the first thing you need to be aware of is how to protect yourself from potential sugar daddy scams.

Instagram and Twitter are where these scams are most prevalent, but they appear on sugar dating websites as well so always exercise caution. Once you’re familiar with what to look for, you’ll see these sugar daddy scams coming from a mile away.

Your safety is always your number one priority, online and offline.

What is a sugar daddy scam?

A sugar daddy scam is when someone sets up a fake sugar daddy profile with the sole intention of extracting money from an unsuspecting victim. These “scammers” as they are called in the sugar bowl, work by preying on inexperienced sugar babies and those unfamiliar with what an online scam looks like.

Scammers aren’t stupid. They’re smart individuals who have chosen to work on the wrong side of the law. They work their way onto social media and sugar dating websites appearing as potential sugar daddies, bypassing barriers put in place to help stop fake accounts.

Most sugar daddy scams involve some form of Advance Fee Fraud, which is a common tactic that involves the victim to “pay a fee upfront” to receive the benefit promised to them. Most commonly in this case, the benefit is a large allowance amount for never meeting in person, or an offer to pay off your entire credit card debt.

The role of Covid-19 in sugar daddy scams

Financial scams are more prevalent in sugar dating compared to vanilla dating due to the potential financial assistance benefit an arrangement can provide. This provides the perfect segue for scammers to collect money from their unsuspecting victims.

2020 has been a tough year for all of us. The Covid-19 pandemic has left many people financially insecure and unsure of their future. Unfortunately, many women think they can turn to sugar dating for “quick cash,” therefore turning a blind eye to the scam. They ignore their intuition that something feels wrong in anticipation of receiving what seems like “easy money.”

Scammers are quick to take advantage of the financial desperation Covid-19 has created. Social media platforms have helped create the prefect storm. Instagram and Twitter are free to use, compared to the cost of membership on a legitimate sugar dating website. Both scammers and individuals looking for a financially beneficial relationship have turned to the “free” way of finding this type of relationship.

Scammers even go as far to advertise on their profiles or posts that they understand the financial hardships of the pandemic and would love to help out by giving money to those in need.

Sugar dating is not a “get rich quick scheme” and is not a solution to instantly help you out of a dire financial situation. Don’t fall for online scams, or you may find yourself out of even more money.

How sugar daddy scams work

How do these scammers know who to target?

Sugar babies often check sugar related hashtags to find information, advice and other sugar babies to connect with. These scammers are doing the same, so expect to attract some fake sugar daddy profiles if you use or comment on sugar related hashtags. It’s not a bad thing to participate in these hashtags, but just be aware. After all, checking these sugar specific hashtags are how we find each other and sugar support communities on Instagram!

Scammers use many different tactics to try and collect money from a potential victim.

If a sugar daddy/mommy asks you for the following, stop communication immediately and report and block the account.

  1. They ask for your banking login information to be able to deposit the money. There is no reason a sugar daddy will EVER need this information to be able to give you money.
  2. They ask you to buy them an electronic gift card (Apple iTunes, Google Play, etc.), either to “prove your loyalty” or so they can load more money on it for you.
  3. They send you an allowance, but you have to “pay a fee” to receive your money. Legitimate companies such as PayPal, Cash App, Venmo and Interac e-Transfer will never ask you to pay a fee to receive money.
  4. They ask you to pay a fee to either prove your loyalty, that you’re a “real” sugar baby, or that you aren’t a scammer yourself!

Often, scammers will tell you they’ve been burned by other sugar babies in the past in order to make you feel sorry for them. You may hear them say something like “Why do sugar babies always block me and run away after receiving their allowance?” This is totally ironic since they are the ones that block you and run away after receiving the money they just scammed you out of! This phrase is also a popular scammer comment on posts.

Real sugar daddies/mommies will never ask you to give them any money under any circumstance.

What to watch out for

Once these scammers have you on their radar, they’ll send you a DM. One of the first things they’ll ask is where you’re located, regardless of whether or not you have it listed in your bio. This allows them to tailor the appropriate scam to your area. For example, we don’t have Cash App in Canada, indicating to the scammer not to use the Cash App scam.

Don’t think scammers take the time to read your profile, because they don’t. I have been targeted on Instagram by scammers even though I have multiple posts and highlights warning others of sugar daddy scams!

They’ll quickly build rapport in their messages that lead them to asking “Are you ready to be my sugar baby?” When you agree, this is when the scam tactics begin.

What to do if you’ve been scammed

If you find yourself a victim of a sugar daddy scam, immediately report it to your local authorities and inform your bank.

Examples of fake sugar daddy profiles on Instagram and Twitter

Most fake profiles are easy to spot when you know what to look for. Keep in mind scammers pose as BOTH sugar daddies and sugar mommies. Even though their profile may claim they are a “sugar daddy”, you never know who is actually behind the screen since they never intend to show their real selves.

Usernames & profile bios

Any profile on social media claiming to be a sugar daddy/mommy is a scam. It’s as simple as that. No real sugar daddy/mommy would ever advertise themselves as such. In fact, a lot of genuine sugar daddies/mommies don’t even like the term!

Avoid accounts with usernames along the lines of:

  • sugardaddyben55
  • sugar4569daddy
  • sugarmommyheather4998
  • sugardaddylegit6676
  • sugarmommy.legit1
  • realsugardaddy01

If someone has to claim they are “legit”, you’ll know they’re a fake.

The spelling and grammar in their profile bio is often atrocious. Look out for poor grammar, the wrong use of words and slang terms like “spoilt.” Avoid accounts with bios such as:

  • Sugar baby needed ASAP
  • Loyal sugar baby needed
  • I wanna spend my money on all babys
  • I’m legit sugar daddy
  • DM now to get spoilt

Some profiles will include a WhatsApp number that is virtually untraceable. Once a scammer has your money, that number will be quickly deleted, allowing the scammer to vanish without a trace.


Beware. The profile photos and selfies used on scammer profiles are never actually them. The photos are often stolen from accounts of real people, unaware their image is being used to help scam unsuspecting victims out of their money. I’ve even had one woman tell me she came across a scammer who was using photos of her father!

Photos posted on their Instagram feeds can be ridiculous. Photos of piles of cash look like they were copied from photos of a police drug bust raid. No wealthy person would ever advertise their wealth to the world in this way in fear of extortion or theft. The wealthy first and foremost value their privacy.

Being familiar with how the lives of the wealthy operate will allow you to garner more success in sugaring. Read my post 3 Important Alux Podcast Episodes To Level Up Your Sugar Game to gain additional insights.

Some profiles will include a photo or video of supposed sugar babies saying they received money from the “sugar daddy.” Screenshots of money transferred on Cash App or other means are only meant to convince you they sincerely want to help.

Comments scammers leave on Instagram and Twitter posts

Scammers often leave comments on posts to advertise they are there to “help” you financially, and to DM them ASAP.

Lots of scammers will say something like “tired of fake sugar baby” which is really ironic because they’re literally calling themselves out! They hope you’ll feel sorry for them because others have apparently taken advantage of them.


Never trust anyone who advertises a “giveaway.” Sugar dating is not a contest!

Beware of these types of comments, and delete them if they appear under any of you posts. Look out for our other sugar sisters!

Follow these 5 tips to protect yourself from sugar daddy scams

  1. Never, EVER, give anyone your banking information. I’ve been a sugar baby for 8+ years, and never has a sugar daddy needed my bank account information for any reason. In Canada, money can be sent online via Interac e-Transfer, which only requires you to provide the sender with your email address.
  2. If a potential scammer leaves a comment on your post, sends you a DM or follows you on your social account, block them immediately and report the account. Don’t waste your time engaging with them – they aren’t real.
  3. Don’t advertise yourself on your social accounts as “looking for a sugar daddy.” You’ll be bombarded with scammers.
  4. Join a verified sugar dating website such as Seeking, Secret Benefits or Joining a sugar dating website doesn’t guarantee you’ll be free from scammers, but it does significantly cut down the spam you’ll find on Instagram and Twitter.
  5. If scammers can be successful on social media, who knows what else they’re up to. You never know who’s behind the screen and if they’re part of an international theft ring. Keep your internet data safe by using a virtual private network (VPN). A VPN is part of my recommended Sugar Essentials, and can cover both your computer and smartphone, so you’ll always have peace of mind.

The bottom line: Keep yourself safe, be patient, know your worth and ALWAYS trust your intuition!

Have you ever encountered a sugar daddy scam? Share your experience in the comments to help spread awareness. We all have the power to help strengthen our community of smart and successful ladies!

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